Founder stories
288 Storys gefunden
After two acquisitions (5by by StumbleUpon, Islands by WeWork) and advisory roles at TikTok and Reddit, Greg Isenberg launched Late Checkout. In three years, it hit 8 figures with zero outside capital.
Codie Sanchez went from Goldman Sachs to building Contrarian Thinking — a newsletter that hit 10K subscribers in 30 days. She parlayed that audience into courses, community, and a holding company that now does 9 figures in revenue.
Nick Huber started Storage Squad at Cornell, expanded to 25 college towns, then caught the self-storage bug. He used Twitter to raise $20M+ and scale to 63+ properties worth $150M+, while building Sweaty Startup into a media brand.
Jack Butcher assembled cars at a Honda factory, talked his way into design school, spent 8 years at agencies, then burned out running his own. In January 2019, he started posting simple visuals on Twitter. Within 18 months: $180K/month.
Dan Koe tried fitness YouTube, dropshipping, a Facebook ads agency, and two e-commerce brands — all failed. Then he started writing on Twitter. Within 4 years: $3.3M/year and 3.4M followers.
Wes Bos started teaching at a coding bootcamp, then launched "React for Beginners" — 2,300 students in 3 weeks. His free JavaScript30 challenge attracted 680K+ sign-ups. Total: $10M+ in course revenue from Hamilton, Ontario.
Manish Chandra bet that fashion resale could be social. Poshmark's Posh Parties turned shopping into community events. Result: IPO at $7.4B, 80M+ users.
Grant LaFontaine saw Pokémon card sellers going live on Instagram with clunky workarounds. He built Whatnot — a dedicated live auction platform. Result: $3.7B valuation, 200K+ sellers.
Max Rhodes left Square to fix wholesale. Faire offered retailers net-60 payment terms and free returns — eliminating the risk of trying new brands. Result: $12.4B valuation, 700K+ retailers.
Christine Yen and Charity Majors didn't just build a product — they created the "observability" category. By writing, speaking, and defining the space, Honeycomb became the category leader. Result: $200M+ in funding, used by Slack, Vanguard, and HelloFresh.
Jack Ellis and Paul Jarvis bet that website owners would pay for analytics that didn't track visitors. GDPR made privacy a selling point. Result: $100K+ ARR, profitable, bootstrapped — no VC needed.
Peer Richelsen launched Calendso as an open-source Calendly alternative, attracted 20K+ GitHub stars, rebranded to Cal.com, and raised $32M.
JR Farr built Lemon Squeezy in public on Twitter, targeting indie hackers who needed simpler alternatives to Stripe for selling digital products. Stripe acquired it in 2024.
Alex Lieberman and Austin Rief started Morning Brew as a college newsletter. A viral referral program fueled growth. Business Insider acquired it for ~$75M in 2020.
Sam Parr started with HustleCon conference, leveraged the email list to launch The Hustle newsletter, grew to 1.5M+ subscribers, and sold to HubSpot for ~$27M.
Tim Chen invested $800 to build NerdWallet, a credit card comparison site. Obsessive SEO grew it to 20M+ monthly visitors, $500M+ revenue, and an IPO in 2021.
Brian Lam left Gizmodo, moved to a surf shack in Hawaii, and launched Wirecutter. The NYT bought it for ~$30M in 2016.
Shaan Puri had 300K+ Twitter followers. He and Ben Levy launched Milk Road in February 2022. Ten months later, they sold it to Beehiiv.
Noah Kagan was fired from Facebook before the IPO. He launched AppSumo with a Reddit post and a $12K deal — building it into $80M+ annual revenue.
Ben Francis was delivering pizzas when he started screen-printing fitness apparel in his garage. By partnering with YouTube fitness influencers, he turned Gymshark into a £1.45B brand.
Two software engineers built a side project to map compensation levels across tech companies. Word spread on Blind and HN. Now Levels.fyi dominates tech compensation data.
Amir Salihefendic built Todoist as a side project to manage his own tasks as a student. 17 years later it's a fully bootstrapped, $20M+ ARR company used by 30 million people.
Tiago Forte developed his note-taking system to cope with a debilitating voice disorder. That personal system became Building a Second Brain, the world's most popular personal knowledge management course.
Matt Kepnes quit his hospital admin job after a trip to Thailand opened his eyes. His travel blog became Nomadic Matt — one of the world's largest travel media brands with over 1 million monthly readers.
Entdecken Sie Gründer-Storys aus Ihrer Nische
Teilen Sie Ihre Reise und inspirieren Sie andere Gründer. Wir würden Ihre Story gerne vorstellen.
Ein Hinweis zu diesen Storys: Die hier vorgestellten Gründer haben ihren Erfolg öffentlich geteilt. Nicht jedes Startup ist erfolgreich, und die Zeitrahmen variieren stark. Diese Storys sollen inspirieren und informieren, nicht Erwartungen wecken.
Wir fügen jede Woche 5+ neue Storys hinzu. Erhalten Sie diese direkt in Ihr Postfach – zusammen mit Einblicken, was für Gründer gerade funktioniert.
25 bis 48 von 288 Geschichten