"I think literally the time that we've been on this call so far was the time it took us to come up with the name InVision. I think it was the second idea, like, 'Oh, we'll just change it later, that's fine.'" Clark Valberg recalls the casual beginning.

The Agency Problem

Clark ran a design agency and hated the "weird litigious, semi-adversarial relationships with clients." He wanted to be on the same side of the table.

"This idea of up-front definition bothered me, that was a deep intellectual itch. How can I align my values and go on this journey with them together?"

The Accidental Product

The team started building prototypes to show clients early: "What if we just took designs out of Photoshop and connected them together and turned them into a little simulation?"

"We had absolutely no interest, almost an explicit disinterest, in having anyone outside of the company know what this thing was. This was just for internal use only."

The Launch That Happened on His Wedding Day

"Literally, it's a whole big story where the company, InVision, sort of launched its for-pay model on my wedding day. So here we are with $1.1 million and an office that my co-founder and I are sitting back-to-back in a tiny Regus space."

Building Distributed from Day One

"I have never worked in a team where everybody was in the same physical space. We communicate mostly over chat and through our issue tracker." InVision grew to 900 fully remote employees.

The Result

InVision reached over 5 million users, was used by every Fortune 100 company, and raised over $350 million at a $2 billion valuation.