Founder stories
Browse Stories
Chrome extension for Amazon Merch research and analytics.
How Rick acquired customers
Tools used to build Merch Wizard
I built my first Chrome extension, Merch Batch Editor, in a weekend, and it earned over $3,000. Merch Wizard came later as a separate, bigger MVP that took about three months to build. Years after launching Merch Wizard, I listed the business on Empire Flippers and it sold at full asking price in 5 hours.
Chrome extensions are great for quick validation. Merch Batch Editor, my first paid chrome extension, was built and shipped in a single weekend and started getting users immediately.
I built a portfolio of micro-SaaS products, including Merch Wizard as a bigger, roughly 3-month MVP. Total revenue exceeded $500K+ from subscriptions plus exit.
From day one, I built with exit in mind. Clean code, documentation, and transferable assets made the eventual sale smooth.
Work on business not in it
Build to sell from day one
Chrome extensions validate quickly
Portfolio approach reduces risk
Compare relevant founder accounts, then adapt one into an editable 7-day experiment for your product. Set an offer, a reachable buyer and a spending limit.
No account or credits required. Nothing is sent to prospects. Download a file to keep your work.
For deeper research, Premium includes full Founders' Paths. Explore Premium research
Inspired by Rick's journey? Generate a business idea in the E-commerce space using AI and real founder data.
Rick achieved 3 milestones on the path to $10K MRR
$1,000
$10,000
Rick Blyth reached $10K MRR in 12 months, faster than 48% of the 295 documented $10K journeys (median 12 months). The amber bar is this journey.
The journey, decisions, and context behind this milestone
See the complete breakdown: launch strategy, validation methods, startup costs, expert analysis, replication playbook, and more actionable insights.
Upgrade to PremiumInstant access to all founder journeys
Founders with similar journeys or strategies
In 2013, I sold all my possessions, packed a backpack and a laptop, and flew to Thailand to begin my digital nomad life. I was once a lost musician ea...
On March 1st 2023, OpenAI announced the ChatGPT API. Right on that day, I came up with the idea to create a new UI to solve my own pain points with th...
When I quit my job in January 2019, I had a 2-year runway. For almost 1 year I made no money and burned through my savings. That's because I was doing...
Get more founder journeys like this delivered to your inbox every week.