Founder stories
15 stories found
After a failed VC-backed startup, I bootstrapped Gymdesk while working a day job. 4 years to $12K MRR, then accelerated to $3M ARR. Learning from F...
Alex Tew started meditating as a teenager, built the viral Million Dollar Homepage, then channeled that success into co-founding Calm.
Andy Puddicombe spent 10 years as a Buddhist monk, then co-founded Headspace with Rich Pierson to bring meditation to millions.
After nearly a decade in automotive/aerospace, Martin Moravek built Minimalist Phone to solve his own screen addiction problem.
Ania started having panic attacks in her final year of university. She built the app she wished existed.
Joseph taught himself to code while at Cambridge and built a fitness app empire with just contractors.
Guillem and Desmond built a Strava for weightlifting that grew almost entirely through word of mouth.
Mike Lee built a calorie counter to lose weight for his wedding, then bootstrapped it to 80M+ users.
Steve Kamb turned his nerdy approach to fitness into a 7-figure business with 300K+ email subscribers.
Aaron Davidson built Cronometer as a personal tool for CRON dieting, now used by millions for precise nutrition tracking.
Kayla Itsines started at 18 training women in her parents backyard in Adelaide, created a PDF workout guide that went viral on Instagram, and sold her Sweat app for $400M.
Cassey Ho posted one Pilates video for her 40 students before moving cross-country. It accidentally became the #1 female fitness channel on YouTube with 500M+ views.
Andy Puddicombe spent 10 years as a Buddhist monk before co-founding Headspace, now valued at over $3 billion.
Saeju Jeong pitched 800+ times over 4 years with zero funding before building Noom to $3.7B valuation.
Alex Tew, creator of the Million Dollar Homepage, teamed up with Michael Acton Smith to build Calm to $2B valuation.
Explore founder stories in your niche
A note on these stories: The founders featured here represent those who publicly shared their success. Not every startup succeeds, and timelines vary widely. These stories are meant to inspire and educate, not to set expectations.
We add 5+ new stories every week. Get them delivered to your inbox along with insights on what's working for founders right now.