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Justin Jackson & Jon Buda
Transistor
Cómo construimos un negocio de alojamiento de podcasts de $1M+ ARR como una Calm Company
2 years
$100K ARR
Comunidades
Growth Channel
Co-Fundadores
Founder
Founder
Justin Jackson & Jon Buda
Co-Fundadores•Technical•Canada
Commitment
Full-timeExperience
ExperiencedProduct
Plataforma de alojamiento y análisis de podcasts para marcas, negocios y creadores indie.
Type
SaaSIndustry
Creación de ContenidoModel
SuscripciónMarketing Strategy
How Justin acquired customers
Growth Channel
Comunidades
Also Used
Twitter / XBoca a Boca
Tech Stack
Tools used to build Transistor
Ruby on RailsPostgreSQLAWSStripe
The Full Story
TL;DR
Justin Jackson y Jon Buda construyeron Transistor para alcanzar más de $1M ARR mientras documentaban todo públicamente en su podcast "Build Your SaaS".
Justin Jackson y Jon Buda lanzaron Transistor.fm en agosto de 2018 después de años de amistad y colaboración en la comunidad tecnológica.
Construyendo en público desde el primer día
Los fundadores documentaron todo su viaje de startup en su podcast "Build Your SaaS", compartiendo tanto triunfos como dificultades. Esta transparencia atrajo a clientes iniciales que querían apoyar su misión.
La filosofía de "Calm Company"
En lugar de perseguir un crecimiento agresivo, Transistor se enfoca en construir una "calm company" - rentable, con propósito, y diseñada para mejorar la vida de clientes y miembros del equipo. A menudo dicen no a clientes grandes cuyas demandas comprometerían su enfoque en podcasters indie.
Hitos clave
- Agosto de 2018: Lanzaron Transistor
- Agosto de 2019: Ambos fundadores dejaron sus trabajos de tiempo completo (1 año)
- Hoy: 34,000+ podcasts, equipo de 6
Lo que los destacó
El trasfondo de Justin en marketing de SaaS y la experiencia técnica de Jon en audio los hizo el equipo perfecto. Sus audiencias existentes (newsletter de Justin, reputación de Jon en la comunidad de podcasts) les dio distribución inicial.
- Tiempo para dedicarse a tiempo completo: 1 año
- Podcasts alojados actualmente: 34,000+
- Tamaño del equipo: 6 personas
- Ingresos: $1M+ ARR
Key Takeaways
1
Construir en público crea responsabilidad y atrae a seguidores iniciales
2
El enfoque de "calm company" puede ser más sostenible que el crecimiento a cualquier costo
3
Una audiencia existente y reputación aceleran la adquisición de clientes
4
Enfocarse en un segmento de clientes específico en lugar de intentar servir a todos
Originally published onTransistor.fm (Founder Page)
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Milestone Journey
Justin achieved 4 milestones on the path to $100K ARR
Primer Cliente
1 month
March 2018
Avg: 1 month
+3 months to next milestone
$1K MRR
4 months
December 2018
33% faster
vs mediana 6 months+8 months to next milestone
$10K MRR
1 year
August 2019
Avg: 1 year
+1 year to next milestone
$100K ARR
2 years
August 2020
Avg: 2 years
2 years
Total journey time
4
Milestones achieved
Against every documented journey
Justin Jackson & Jon Buda reached $10K MRR in 12 months, faster than 48% of the 295 documented $10K journeys (median 12 months). The amber bar is this journey.
Justin's Path to $100K ARRPremium
The journey, decisions, and context behind this milestone
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Frequently asked questions
How much does Transistor make?
Transistor's current revenue is not publicly tracked. The story documents the journey to $100k arr (achieved in 2 years), but the founder has not published updated revenue figures.
What is Transistor?
Plataforma de alojamiento y análisis de podcasts para marcas, negocios y creadores indie. It operates in Creación de Contenido.
How long did it take Transistor to reach $100k arr?
Justin Jackson & Jon Buda took 2 years to reach $100k arr with Transistor.
Was Justin Jackson & Jon Buda a solo founder?
No. Justin Jackson & Jon Buda built Transistor with co-founders.
What marketing channel did Transistor use to grow?
Transistor grew primarily through Comunidades.
What industry is Transistor in?
Transistor operates in Creación de Contenido.
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